Today’s Marketing Tip-Pay attention to promotional opportunities

by deannatroupe

Promotional opportunities are everywhere. They pop up at the strangest places. As a freelancer, it is your job to pay attention and be ready when these opportunities appear. For example, since it’s black history month, I’m featuring one black entrepreneur per week in this blog. You can read more about that in the featured black history month entrepreneur post. Now the savvy freelancer would contact me right away and ask how to be featured so they can get that free press.

Another place to find promotional opportunities is through social networking. I found one such opportunity on facebook when I was just reading the news feed. One of the pages I am a fan of, WE magazine for Women (just type in We Magazine for Women in Facebook, you’ll find them) posted that they were looking for women under 35 that have their own businesses or are coming up in their careers to feature on their site. Once again, a great opportunity for an entrepreneur that fits this profile. You’ve got to keep your eyes open.

I had another opportunity to market myself open up because I was helping out a friend of mine. Let me explain…

One of my facebook friends, Terri Levine, sent me a message about an event she was trying to promote to help someone with RSD (a very debilitating disease). Now I’m quite familiar with RSD since my husband suffers from it in both of his arms. I was unable to attend the event due to it being in another state, but what I could do was help Terri promote the event. I posted a note in facebook and I’m posting the rest of the message in this blog post so you can see what she sent me…

(start message)
If you’ve been following my work, you know I have an intense
interest in Reflexive Sympathetic Dystrophy, or RSD for
short. It’s a mysterious disease that causes acute chronic
pain, sometimes over your entire body.

I have RSD. For a whole year I could not walk. But what was
worse was that it felt like somebody had put lighter fluid
in my veins and lit me on fire from the inside out.

It was burning, screaming pain. And that’s an
understatement!

As you can imagine, I was desperate. I had multiple spinal
treatments with no success. Finally, after being treated by
a healer, the pain disappeared and I was able to walk again.
(Thank God!)

Which brings me to Tabitha.

Tabitha is a young girl who suffers from RSD. In fact, you
may even remember some of the special promotions I’ve done
to raise money for Tabitha.

Here’s the thing:

Tabitha still needs help. She has been in a coma. And the
doctors say it’s now time to try to get her to come out.
Bringing here out of the coma could literally save her life.

To do this, they will need more money. And so I’ve decided
to do a special 1-day workshop in Philadelphia to benefit
Tabitha. The cost is only $50.

A small portion of your $50 registration fee will help
defray the cost of the room… and the rest will go to pay
for Tabitha’s medical bills.

======================
TIME, DATE & LOCATION
======================

The workshop happens Thursday, March 11, 2010 from 9 a.m. in
the morning to 5 p.m. in the afternoon. It will be held at:

Talamore Country Club
723 Talamore Drive
Ambler, PA 19002

Talamore Country Club is about 40 minutes north of downtown
Philadelphia. If you live in Philadelphia, Trenton, NJ,
Allentown, PA, or Wilmington, NJ, you should be within easy
driving distance.

======================
WHAT YOU’LL GET
======================

When you join me at Talamore Country Club on Thursday, March
11, you’ll get a full day of training with me. I’ll teach
you things like:

* How to quickly and easily attract prospects into your
business — no matter if you’re brand new to your
industry or a 20-year veteran!

* The daily success habits you MUST master. (The secret
to success lies in your daily routine. Here are the
things you need to be doing every… single… day.)

* Make money with free gifts? Absolutely. And I’ll show
you an easy formula for creating free gifts that attract
clients who can afford to hire you.

* How to use leverage to turn one new client into three
more — without breaking a sweat. (Master this and
you’ll never want for clients again!)

* How to keep clients longer… so you can profit from
every new business relationship for years instead of
weeks.

* How to recession-proof your business by recession-
proofing your mind. (Hard times often call for an extra
dose of ingenuity… and I’m going to show you how to
kick your creativity into high gear!)

And this is just a taste. You’ll be with me for a full 9
hours. I’ll cover as much as I possibly can during our time
together.

Plus, as a courtesy to you, your lunch is included!

======================
WHY I’M DOING THIS…
======================

First and foremost: I want to help Tabitha and her family.
Since I’ve personally suffered from RSD, I know how bad it
is. And I want to help Tabitha get better.

Second: I want to help you grow your business income.
Whether you sell physical products, medical services,
coaching services, or even information products — I want to
give you a road map for how you can grow right now, no
matter what the economy is doing.

Third: I’m looking for a handful of business owners and
entrepreneurs I can work with more closely in 2010. This
workshop is an excellent way to get to know me better and
see if you’re one of the few people who will be working
closely with me this year.

======================
…ALL FOR ONLY $50
======================

This workshop is super affordable at just $50. And the bulk
of your registration fee is going to a good cause anyway.

Just recently, Dr. Dillard said this after attending one of
my events:

“I attended my first ever Terri Levine event, her Client
Appreciation Seminar in October 2009. Prior to that, I had
ordered a free DVD and had never spent a penny with Terri.
Wow, I got so much value in such a short time. Thank you so
much Terri, I think that event was for me to appreciate you,
even more.”

-Dr Kyla Dillard, London, Ontario, Canada

While I can’t promise you’ll be as thrilled as Dr. Dillard
was, I can promise that I’ll make your time with me well
worth it.

Go here to get registered – https://www.mcssl.com/SecureCart/Checkout.aspx?sctoken=02d3b400ffe94dd5b6c7d8b3fef2a244&mid=7EA1AA2F-DB20-44BB-805A-A087315DBDF5&bhcp=1

Hope to see you soon,

-Terri Levine

P.S. Please forward this email to any entrepreneurs and
business colleagues you know in the Philadelphia area.
Thanks!

https://www.mcssl.com/SecureCart/Checkout.aspx?sctoken=02d3b400ffe94dd5b6c7d8b3fef2a244&mid=7EA1AA2F-DB20-44BB-805A-A087315DBDF5&bhcp=1

(end message)

Now after I posted that message to my Facebook network, she asked me how she could help me. That’s another way to get promotional opportunities.

Now I’m not writing this to tell you to expect other people to promote you if you do a good deed for them. Not at all. What I am saying is that you have to keep your eyes open at all times or you might miss out on an opportunity to get some free, positive publicity.

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